They are an alternative to gas or bioethanol stoves. They are decorative but at the same time provide additional heating. You can use the flame simulation function without using the heating, if you just want to enjoy the sight of the flames to create a pleasant atmosphere in the room.
Their main advantage is that they are risk-free as they are electric. They also have a safety thermostat that automatically switches off the appliance if you forget to turn it off or in the event of an overload.
They can be installed in an existing fireplace or in new builds.
And as they do not use fuel, there is no need to buy, transport or store it.
